Automatic Responders and Email Newsletters

If you needed advice when shopping for a product, who would you listen to? Would you listen to a salesman you have never met before? Or, would you listen to a trusted friend that has used the product and says it’s really great?

Of course you would listen to your friend over a salesman. Why? Because you have a relationship with your freind. You trust your friend to give you genuine advice. You know your friend is not reccomending a product just to make a quick buck.

This is something you should take note of if you have a list of subscribers or customers. Try to build a relationship with them. Make them think of you as a friend and not a salesman.

How do you make customers think of you as a friend?

The best way to make them think of you as a freind is to actually be a friend. Don’t try to sell stuff to them everytime you contact them.

- Give them information that helps them free of charge.
- Point them to free resources that will help them.
- Provide tips of the week.
- Be sure to answer all support questions they may have.
- Keep them upto date on industry developments.

If you genuinly try to help your subscribers, they will recognize it. The next time you offer them a product to buy, they will look at you as a friend and not a salesman and you will make many more sales than you would have otherwise.

Click Here for the best way to manage your customer and subscriber lists

Trackback This Post | Subscribe to the comments through RSS Feed